Our Mission: Always do the right thing.

Virchew is not a typical dog food company.
Far from it.

We're writing a fresh, new story.

It's a:
Breakthrough for dogs
Breakthrough for their people
Breakthrough for vets
Breakthrough for the planet

It's just the right thing to do.

Commercially launched in 2020, after being funded 90% by women, Virchew is Canada’s first plant-based dog food company, pioneering a breakthrough approach to hypoallergenic nutrition and disease prevention.

Bypassing costly retail channels, Virchew’s end-to-end distribution model is backed by game-changing veterinary and B2B partnerships. Committed to providing powerful dietary solutions, Virchew is redefining canine nutrition with a new food paradigm—fueling optimal health for dogs while championing ethical and environmental values.

At Virchew we’re using alternate proteins and ingredients (80% supplied by Canadian producers) to build a food system that’s resilient, scalable, highly-lucrative and created to support the future food system on this planet. We’re creating a new way to feed dogs and redefining how we nourish their life without compromise to our planet.